Sunnybrook Works With Fission As "Hope Takes Flight"
posted by Roz Lemieux on November 4, 2011
Sunnybrook Hospital is working to maintain high spirits amongst their patients and staff in Toronto with the theme "Hope Takes Flight." In doing so, Fission Strategy developed a Facebook app that sends messages of inspiration printed on digital origami to everyone at Sunnybrook.
Now Facebook users worldwide can send messages of love and support to the patients and staff at Sunnybrook Hospital. You start by selecting your origami choice, then decorate it with a variety of fun "stickers". You then can either select a message provided for you or write one that is personalized before sending it to an anonymous patients or staff members.
Simple origami designs are free. "Premium" designs cost a few Facebook Credits -- which go to support Sunnybrook's cutting edge research and patient support services.
To encourage family and friends to create origami inspired by love and support, users are able to share their creations with others. If a user is curious other origamis look like, there is a slideshow gallery that you can browse by selecting "The Origami Gallery" at the top of the Facebook app.
With the holiday season upon us, it has been a joy for Fission Strategy to work with Sunnybrook Hospital in bringing cheer and inspiration to their hardworking staff and patients in need of care. Hopefully you will feel the same and use the Facebook app to provide joy to everyone at the hospital.