Greenpeace USA Event Website

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Project Summary:

Fission Strategy coordinated a multi-channel campaign for a live Greenpeace event on Mt. Rushmore, using Ustream, Twitter, Facebook, MySpace, YouTube, Flickr, and blogger outreach.  The campaign scored international headlines, and the Christian Science Monitor ran a story on the “innovative and impressive use of social media”.

Quote:

The campaign scored international headlines, and the Christian Science Monitor ran a story on the “innovative and impressive use of social media”.

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Greenpeace USA Event Website Photo

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