Reform Immigration FOR America hired Fission to manage online communications for the 2010 "March for America".

The campaign utilized a microsite, email, online ads, social networks, and SMS to generate 1000s of event sign-ups, over 20,000 responses on Facebook, over 100,000 calls and faxes to Congress, 670 personal stories, the deployment of dozens of bloggers on-site and over 8 million ad views on the day of the March.

With 200,000+ attendees, the March demonstrated widespread support for immigration reform, prompting the intro of legislation in Congress and a video message of support from President Obama.

Just wanted to say a big, huge thank you for all your work over the past few days week month year. In particular, the time you took late last night and early this morning... We raised more than $14,000 in the last ten hours, and I just wanted to express my gratitude, and that of the whole RI4A team, to you for making it happen.